Why Travel to Italy: The 11 Best Reasons

by | Oct 9, 2023 | Italy, Travel Bucket Lists

Life is sweet – la dolce vita – in Italy! Step into a country where culture, history, and flavors harmonize perfectly. As we know, Italy is famous for its talented maestros, gorgeous cities, magnificent landmarks, and delicious food. For that reason, it is no surprise that Italy has been an all-time favorite destination. Then, what are the other reasons why travel to Italy? In this blog, we have a list of 11 reasons why you should visit Italy! 

Why Travel to Italy – Summary

  1. Home to World-Famous Cities
  2. A Historical Treasure Trove
  3. Birthplace of Iconic Art Pieces
  4. The World’s Culinary Capital
  5. Vineyards and Wine
  6. Wholesome Shopping Experience
  7. Charming Seaside Villages
  8. Diverse Landscapes
  9. Italian Truffles
  10. Experience the Italian Hospitality 
  11. Backpacker-Friendly 

Home to World-Famous Cities

why travel to Italy visit Rome

We all know that Italy houses some of the world’s most beautiful city. From the vibrant Rome to the exceptional Venice, Italian cities will easily make you fall in love. Centuries-old buildings, intricate Renaissance churches, and lovely neighborhoods are some of the features you can find in Italian cities. However, some cities offer a different kind of charm. Venice features extensive, beautiful canals and exciting gondola rides. Bolzano captivates with its picturesque Alpine scenery and fairytale-like setting. Meanwhile, Siena takes you traveling back in time with its medieval neighborhoods. Therefore, the cities are a major reason of why travel to Italy

A Historical Treasure Trove

why travel to Italy Rome Colosseum

Italy keeps a record of different majestic period. From the powerful Ancient Rome to the mighty Byzantine Empire, Italy’s historical timeline is incredible. Thus, the reign of different empires left their mark on the country’s culture, architecture, and art. See stunning structures from the Byzantine period in Florence and Venice. Meanwhile, Palermo, Naples, and Rome displays architectural structures from older time period, like Ancient Rome and Ancient Greece. Additionally, traveling to Italy means a wholesome sightseeing experience. Visit the famous UNESCO World Heritage landmarks, like Colosseum, the Roman Forum, Vatican City, and the Leaning Tower of Pisa. They answer the “Why travel to Italy?” question perfectly.

Birthplace of Iconic Art Pieces

travel to Italy to see the art museums

Italy will not only make history buffs crazy, but also art lovers. The country is dotted with outstanding art museums, displaying pieces from distinguished maestros. From the world-famous The Last Supper painting to the artistic David of Michelangelo statue, Italy houses some of the world’s most iconic art pieces. Thus, it is the birthplace of maestros like Michelangelo, Leonardo Da Vinci, and Donatello. You can see their pieces in Uffizi Gallery Florence, Borghese Gallery Rome, and Academy Gallery Venice. 

The World’s Culinary Capital 

culinary trip in Italy

Get ready to spoil your tastebuds with brilliant flavors of Italian cuisine. We all know (and maybe love) about Italian food. Luscious pizza with indulgent toppings, splendid pasta topped with tomato and cheese, hearty risotto, flavorful gnocchi, and sweet gelato. The mention of Italian food can make our mouths water. For that reason, taking a culinary trip to Italy is a must! We recommend you to travel to Bologna, which will capture your heart with its various pasta choices. Also, stop by Naples, home to the world’s first pizzeria. So, why travel to Italy? Of course, for the food!

Vineyards and Wine

Italian Tuscany wine

Traveling to Italy means savoring some of the world’s best wine. The country is the world’s largest wine producer, featuring an extensive area of 702,000 kilometers vineyards. Head to Piedmont or Tuscany, which are Italy’s beloved wine regions. Say yes to vineyards and wineries tours, in which you can get a glance at the farm to table process of sumptuous Italian wine. Then, have some glasses of Lambrusco, Chianti, or Brunello di Montalcino. Savor their delicious taste with your travel buddies. Therefore, wine is a great answer to the “why travel to Italy” question. 

Wholesome Shopping Experience

why travel to Italy shopping

Like its neighbor France, Italy is also renowned for its fashion and shopping. A lot of world-class designer brands originate from Italy, along with up-to-date fashion trends. For that reason, Italy has been a haven for shopaholic. Head to Milan, specifically Galleria Vittorio Emanuelle II. The magnificent Renaissance-styled shopping gallery is lined with luxury shops and designer boutiques. Alternatively, if high-end shopping experiences are not on your list, you can head to markets and shopping streets like Via Cola di Rienzo in Rome and Via Monte Napoleone in Milan.

Charming Coastal Towns

why travel to Italy

Fringed by the Mediterranean and the Adriatic Sea, Italy’s coastal towns will take your breath away. Box-shaped houses tinted in gaudy colors and earth-colored towers are tucked in jagged cliff walls. The towns overlook the brilliant blue sea, offering an picturesque scene. You can head to the Italian Riveira, the southern Mediterranean coast of Italy, to see some of these spots. Fairytale-like towns like Portofino, Amalfi, and Cinque Terre awaits your visit. Thus, the towns are perfect to explore on a road trip. Italian Riviera or Amalfi Coast road trips quiet popular among tourists. Furthermore, these coastal towns have become travelers’ favorite summer destinations. There you go – another reason why travel to Italy!

Diverse Landscapes 

Dolomites Italy

Often overshadowed by beautiful cities and delicious food, Italy’s natural landscapes are worth mentioning. The country is blessed with outstanding mountain ranges, glimmering lakes, sun-soaked coastline, verdant forests, and fertile hills. If you are an outdoor junkie, you must check out the Dolomites. The mountain range offers incredible hikes and exciting climbs that you can try. Besides that, you can immerse yourself in Italy’s picturesque countryside in Tuscany. Drive along the quaint Val d’Orcia or stop by the hilltop San Gimignano. Whether you are a nature lover or a casual traveler, Italy’s landscapes are the reason to travel to Italy. 

Exquisite Italian Truffles

truffle mushrooms Italy specialty

Are you looking for a unique thing to do in Italy? Well, don’t miss the truffles! The mushrooms grow throughout the forest of northern Piedmont and central Tuscany. Italian truffles or ‘tarfuto’ are sumptuous commodities that contribute to Italian dishes’ delicious flavors. For that reason, truffles can be very expensive, reaching €2,000 per kilos. Furthermore, truffle-hunting is a thing in Tuscany and Piedmont. During the harvest season, you can join the locals to hunt for the black mushrooms. 

Experience the Italian Hospitality 

why travel to Italy hospitality

Living the la dolce vita everyday, Italians are some of the most hospitable people in the world. You can find smiling faces, warm greetings, and nice gestures all over Italy. Most people in Italy are open and warm. They would love to welcome you for dinner at their house, show you around the city, and ensure you the best experiences. Even if you are a first-time traveler, you won’t find awful troubles as the locals would gladly help you. Therefore, experiencing Italian hospitality is a good answer for the ‘why travel to Italy’ question. 

Backpacker-Friendly 

why travel to Italy backpacker style

Italy, as well as other Western European countries, is considered as an expensive destination. Traveling to big cities, like Rome and Milan, requires a lot of money. Not to mention, Italy is renowned for its luxury destinations and experiences, like Lake Como or the Amalfi Coast. However, Italy is also friendly for backpackers. You can travel to Italy on a budget and go for alternatives that won’t break the bank. For example, you can stay in a hostel that costs around €27-40 per night. Cooking your own meals is also an option, as grocery prices in Italy are quite reasonable. 


It is no surprise that Italy is an all-time favorite destination. The country is brimming with fascinating history, magnificent architecture, stunning landscapes, and brilliant flavors. Whether you are a foodie or a shopaholic, Italy has a little bit of everything for everyone.

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